Social Media Marketing

In order to continue and improve the rate of discussion Stand by Me has with Facebook and
Twitter users, the Delaware Team has created a detailed social media guide for reference.
The following information includes a basic how-to of various utilizations of the two platforms.
Although Stand by Me users are comfortable with the personal use of Facebook, organization
pages differ, and we will detail these differences and how to maximize upon them. This booklet
incorporates not only how to post comments, update the timelines, photos, and infer reach
rates, it will also give visual examples of each.
Each section includes an example timeline of one month of Facebook activity and one week of
Twitter activity for Stand by Me, in addition to outlining what Facebook Insights is, how to understand
its information, and how to take advantage of everything it has to offer Stand by Me. To
follow up with basic how-to’s, we recommend setting goals and following certain social media
strategies and tips that are proven to enhance a successful utilization both Facebook and Twitter
for Stand by Me.

See the documents attached below to help you learn more about social media marketing.

1. Social Media Marketing ManualDownload.
2. Social-Media-Strategy-Guide ManualDownload.
3. Information Technology ManualDownload.