Digital Fundraising Lead

The role will lead the expansion of digital fundraising across the Federation, diversifying fundraising channels and building a sustainable pipeline of supporters.

The lead will connect campaigning and public engagement strategies with innovative fundraising approaches aimed at new targeted audiences. Additionally, this role will strategically align the transition of the current funding model with the vision of becoming a foundation for rooted campaigning within the Federation, combining strategic planning with digital marketing expertise to create a seamless and impactful experience that resonates with diverse donor segments.

Who we’re looking for:

• Bachelor’s degree in marketing, Communications, Business, or a related field.
• Master’s degree or certifications in digital marketing is an advantage.
• Qualification in Campaigning or storytelling will be an asset
• Experience in digital fundraising or digital marketing within the non-profit sector.
• Experience in campaign-based fundraising.
• Experience with digital fundraising in markets in the Global South is a plus.
• Experience working with or collaborating in social movements is an asset.
• Proficient in using online platforms and analytics to engage supporters, optimize campaigns, and increase revenue.
• Working with Storytelling

You should also have a strong commitment to ActionAid’s values and ethos, including ActionAid’s feminist leadership principles.

What we offer:

ActionAid is committed to providing a welcoming, supportive workplace where we recognise a job well done, encourage close collaboration and sharing power, and where safeguarding standards and feminist leadership are exemplified everywhere. At ActionAid, you can look forward to a fair compensation package and a flexible working environment, including

• A workplace that embraces feminist principles
• Generous maternity, paternity and adoption pay